Summary

For the launching of the Galaxy Note 9, we imagined an audio visual interactive installation to promote the new Samsung device at international scale. The Galaxy Soundwall is an association between a media wall composed of 196 synchronized Galaxy Note and a multitouch table with objects recognition. The Galaxy Soundwall allowed visitors to create their own melody on a sequencer displayed on the multitouch table. The melody created was played in real-time through the 196 synchronized devices attached to the wall. With intuitive and rich interactions, we wanted to provide a pleasant experience for everyone, regardless of age or gender, as if they were a professional DJ. The Galaxy Soundwall has the unique characteristic to be easily modulable according to the installation requirement (amount of devices available) and space layout (orientation and space between devices). The experience was installed at CES (Las Vegas), IFA (Berlin), Studio 937 (New York) and Galaxy Studio in Japan (Tokyo).